Wednesday, October 10, 2012

Silver lining of the cloud

We are among a few venture funds in the country that have invested in the the hypothesis of product companies from India. India has  produced big companies in the services sector in the last 15 years. It is this growth that I believe will become the bedrock on which the next wave will rise. Products from India for the global market.
Products not just in the software domain, but also hardware. Companies like Perfint Healtcare and Forus Healthcare are testimony to the fact that we are capable of building effective products in tough domains such as medical devices.
I was at the Amazon Web Services event last week both in Chennai and Bangalore. The new energy there is very difficult to miss. Entrepreneurs who are taking on this new challenge of building software on the cloud not just for domestic consumption but for global markets . IDC estimates the Indian cloud market to be in the region of $535 million in 2011, with a growth of more than 70% expected for 2012 and almost 50% growth forecast for the next three years. This is definitely a growing market, but I believe that as a cloud based company the world is your market. It is very important for the company to reach out to global customers. To have a few global customers will help in validating the product and more importantly help you understand better the kind of roadmap the product should have going forward. This is why I believe that cloud startups should also look at how they can build an exposure into the developed markets.
This is the beginning and the road is long, and most companies I met are only just starting up. The cloud is a leveller of sorts and we are looking at a very exciting phase which will see the next set of big companies this time in the product domain being built out of India.